It is clear that AI has come a long way in the marketing world, and the future only looks brighter. With advancements in machine learning and natural language processing, AI is now able to understand and analyze complex data sets in real-time, making it an indispensable tool for marketers. While there are still concerns about…
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‘How AI can Extract Insights from Big Data’, delves into a critical aspect of data analytics: machine learning algorithms. These algorithms allow computers to learn from data, identify patterns, and make predictions, allowing businesses to make data-driven decisions. But before we dive into the nitty-gritty of machine learning algorithms, let’s talk about what they are.…
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Over the last several decades, the real world has moved online, and so has the money. Whether it’s for a commercial website, personal blog, turning a profit through online advertising, or finding a way to improve the exposure for your business, today’s currency of success heavily relies on being able to cultivate more traffic to…
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Getting real site traffic is the ONE thing keeping most people from making it online. Every online company knows that without traffic to their site, they go broke, quickly. What’s better— 1,000 uninterested random visitors or 100 eager and engaged customers? Definitely the 100 engaged customers. The problem is people too often focus on getting…
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If you tend to keep up with SEO and search trends, then you know that almost everything focuses on Google. And why not? Google is by far the largest search engine, snagging about two-thirds of all searchers. Two-thirds is a lot, but do you notice what’s missing there? If you remember what you learned about…
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Where does your business appear on Google when potential customers search for your chosen keywords? If you’re not at the top – or near the top – it can be frustrating. There is plenty of evidence to show that very few users venture beyond the first page of results when they do a Google search.…
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Most small business don’t have a huge marketing budget. Sounds familiar, right? Advertising is expensive. You want the money you spend to stretch as far as possible – and that means finding advertising opportunities that are going to get you the biggest possible bang for your buck. There’s no shortage of options. And one option…
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Since the birth of virtual voice assistants from big-hitters Amazon, Apple and Google, wireless speakers have never been so full of intelligence. Whether you want to know if it’s going to rain (again), the name of the track you’re listening to or a recipe for sourdough, Alexa, Siri and Google Assistant are waiting in the…
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Imagine your shop in an abandoned shopping complex in a deserted town. Cobwebs are growing at every corner and you’ve wasted tons of cash in goods you’ve never been able to sell. That’s what it’s like when your website has no traffic. That’s why, it is highly crucial that we spend at least 30% of…
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Online marketing is an incredibly strong tool that nearly every company can benefit from. Online marketing will help you to reach consumers that you would be unable to reach through normal marketing means. It can help you to increase your image, increase the interest in your company, and increase the traffic to your company. For…
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